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How to Create a General Discount and Clearance Sale
How to Create a General Discount and Clearance Sale

A step-by-step guide to running a general discount campaign

Updated over 2 months ago

General discount and Clearance Sale Campaigns are widely used to attract customers and enhance sales. You can encourage customers to make purchases and reduce surplus inventory by providing discounts as a percentage or a fixed amount. You can follow these steps to create a General Discount Campaign:

  1. Click the "Create campaign" button from the home or campaign page.

2. Select your discount campaign's "General discount & clearance sale" type.

3. Give your campaign a “name”.

4. Configure the price change.

You have the option to choose from four different options, each with a distinct impact on the "price" and "compare at price" fields of your products in the Shopify admin panel.

Tip: If you currently do not have any products with varying "price" and "compare at price" fields, we recommend selecting the first option. However, if you do have products with different fields, you can choose different options and preview how they will affect the product page price using the "discount preview" tab on the right side of your panel.

If you select any option other than the first one, you can still apply the first option for products that do not have a "compare at price" by checking the checkbox provided below the options.

Learn more about different price configurations.

5. Set the "discount value".

When choosing a percentage-based discount, determine the percentage reduction you wish to offer. For example, you can offer a 10% discount on all products or services included in the sale. Alternatively, if you prefer a fixed amount discount, decide on the specific amount that customers will save. For instance, you might set a $10 discount on select items.

6. Customize the "cents".

To maintain a consistent appearance for your discounted prices, you have the option to set predefined decimals for your final prices. For example, you may choose to have all your discounted prices end in '0.99'. This ensures a uniform look across your products during the sale.

7. Select the “Eligible products”.

Choose the products to be part of your campaign by setting different filters, and you can also remove particular products within the chosen group in the "Excludes" section. You can enable the "automatic update" feature if you wish for your discount campaign to be continuously adjusted whenever you add, remove, or modify products in your store.

8. “Schedule” your general discount campaign.

Specify the campaign's start and end times. You can also opt to initiate your campaign instantly and/or choose not to specify an end date, in which case the campaign will stay active until you manually deactivate it.

9. Review your general campaign's "Summary" section.

10. Review the "Discount Preview" section.

11. "Save" your general discount campaign.

Now, you can save your general discount campaign. If you schedule your campaign to run immediately, you will activate the campaign.

12. Congratulations!

Your general discount campaign has been successfully established using Discount Prime. You can edit the campaign whenever you want.

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